Genuine or Not? | Ramblings of an e-trader

Wednesday, 29 November 2006

Genuine or Not?

A few days ago, I was asked if the Victoria's Secret I'm selling are genuine products or not, as my prices are way cheaper than what are being sold on VS Online Store.

Well, I have seen Calvin Klein imitations that were Made in China, but to be frank, I have yet to see any fake VS, at least not in my city.

Sometimes, I do receive enquiries that are an insult to me as a serious e-trader but I tell myself to handle any situation like a pro, to handle each (potential) customer in a way that I myself hope to be handled, if the roles were reversed.

Back to the question, I WISH I were selling fake branded goods, so that I have more items to sell and less holding cost, not to mention huge profit margin.

Does one realise the cost of stocking branded items? Moreover, the market is very small in Malaysia, especially for branded lingerie and on top of that, purchasing online where one is not able to inspect or try on first, unlike buying from a traditional brick-and-mortar establishment.

Anyway, if one is serious about selling online, it is of utmost importance to sell good quality items. Bad quality, let alone imitation products, will drive away buyers.

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