Marketing Via Movie Brochures | Ramblings of an e-trader

Monday, 26 February 2007

Marketing Via Movie Brochures

Being in ecommerce, one of the toughest hurdles is in spreading the word. This morning, I came across an amazing way to market a company or service online, and I wonder why I never thought about it before. If a brick and mortar business can advertise its company via brochures, so can an online company via movie brochures, or video brochures.

Marketing Small Business is a company that is dedicated to what its name says: marketing small businesses in a small-business budget but in the ways of large corporations. Large companies have the budget for TV advertising, but for small online enterprises like mine, we can also reach out to the same people via the internet as people get more and more internet savvy.

With only £250 or $490, Marketing Small Business can create a professional movie brochure that incorporates video, images and anything that we wish with music in the background. People will remember a company after watching a captivating brochure like this.
See examples of movie brochures by Marketing Small Business and you will know what I mean.

The more adventurous clients have successfully used their movie brochures to reach out to people by uploading them onto video sharing sites like YouTube, MySpace or Google Video where people the world over search for videos using tags. Such movie brochures are also offered in iPod downloads.

I feel that this is a very innovative advertising method that is perfect for most online businesses.

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