Natural vs. Sponsored Listings | Ramblings of an e-trader

Tuesday, 15 May 2007

Natural vs. Sponsored Listings

Since I was first introduced to search engine optimization, I have been trying hard to study its intricacies and try my best to implement them on my blogs and online store. Since then, I have had some kicks when I see my listings on the top of Google Search results.

I know that if I were to engage a company that offers search engine positioning services, I would have had better results. If I were a larger company with more budget, I would definitely use such a service because it would be well worth the investment, due to improved visibility on the internet and hence, sales in general.

Studies have shown that two thirds of internet users click on natural listings on search engines rather than paid listings that's why companies like Customer Magnetism strives to place your company as high up in the natural listings as possible.

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