Ever so often, I am asked what I am busy with. Many people think that running an online business is easy peasy but I'm telling you right now that it is not. First of all, there's ground work to be done like sourcing, procuring, importing, photographing AND cropping & resizing of the images, writing and listing.
And then there's the marketing aspect once the items are listed. I see the listing of items like displaying the items on the supermarket shelves. You need an attractive display to catch the eye of the casual shopper. You need something extra to make the stop to have a look.
When it comes to marketing, you need to always find new ways to bring your brand name and products out to more and newer groups of people. I surf the internet with this in mind, looking for potential places to market. Of course, this is ON TOP of the regular email campaigns that I run.
So you see, there are just a hundred and one activities to do online and it seem like there's just not enough time, though lately, I have tried not to push myself that hard!
And then there's the marketing aspect once the items are listed. I see the listing of items like displaying the items on the supermarket shelves. You need an attractive display to catch the eye of the casual shopper. You need something extra to make the stop to have a look.
When it comes to marketing, you need to always find new ways to bring your brand name and products out to more and newer groups of people. I surf the internet with this in mind, looking for potential places to market. Of course, this is ON TOP of the regular email campaigns that I run.
So you see, there are just a hundred and one activities to do online and it seem like there's just not enough time, though lately, I have tried not to push myself that hard!
0 comments:
Post a Comment