PayPal's 2009 Holiday Shopping Campaign | Ramblings of an e-trader

Monday, 9 November 2009

PayPal's 2009 Holiday Shopping Campaign

According to a prediction by National Retail Federation, this year, about half of the total number of shoppers would be doing their gift shopping online. PayPal is certainly trying to get a slice of the action with the launch of their 2009 Holiday Shopping Campaign which promises great savings, cash back programs and free shipping with their partner merchants.

Although the figure of 50% of shoppers who would shop online sounds promising, I wouldn’t be surprised that our budget would actually be tighter given our current economic climate. That’s why people go online to shop, trying to look for greater shopping deals that are being offered at local stores.

PayPal’s 2009 Holiday Shopping Campaign runs from 3rd Nov, 2009 until 12th January, 2010, more than enough time for online shoppers to shop for gifts for Christmas and New Year.

Going through the offers that are provided by PayPal merchants for this holiday shopping campaign, I noticed most only offer a slight discount like 10 – 15% and free shipping. I think they can do better than that!

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