eBay announced that they will be canceling their Pay Per Click (PPC) advertising program which is used by eBay sellers to buy ad space to drive traffic to their own eBay stores and listings.
Although I don't use eBay's PPC, I am still surprised by this move seeing how eBay had so aggressively promoted their PPC program but then again, isn't this so typical of eBay?
Even though this PPC program is going away, eBay is going to continue with their sponsored text ads which are placed at the bottom of search results pages. I think that's just dumb as it takes away business from eBay sellers. Don't you think so?
Although I don't use eBay's PPC, I am still surprised by this move seeing how eBay had so aggressively promoted their PPC program but then again, isn't this so typical of eBay?
Even though this PPC program is going away, eBay is going to continue with their sponsored text ads which are placed at the bottom of search results pages. I think that's just dumb as it takes away business from eBay sellers. Don't you think so?
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