Major Revamp | Ramblings of an e-trader

Friday, 1 January 2010

Major Revamp

Mel, a friend who is like me, running an online store, but also sets up a stall at flea markets and bazaars every weekend in the capital city, told me that she has big plans for the New Year. Mel has not been happy with the name of her company, which was set up on short notice a couple of years ago. She said that now that she has got the hang of the business, it is time to be more serious with it and a major revamp is necessary.

At first, I thought that the revamp she was talking about was just in bringing in new stocks and expanding inventory but she is really serious about it and even plans to engage a Naming Company to come up with a good brand name; one that is short and easy to remember and spell, one that gives out positive vibes.

I am happy to see that Mel’s business is successful enough for her to pump in more capital, time and energy. It proves that a home-based business could be serious business as well. And while I have not spent as much time in my own business, I too am planning a major revamp once I could devote more time to it.

*** This post has been sponsored.

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