Search Engine Marketing For Dummies | Ramblings of an e-trader

Saturday 6 January 2007

Search Engine Marketing For Dummies

I recently came across this free service that is of great help to any business entity looking to establish itself in the cyber world. The Lead Maverick Business to business internet directory is a search engine marketing tool that allows members to place their content in their own "homepage".

There are no special skills to learn. You can say that this is the Search Engine Marketing for Dummies since everything will be done for you.

All you need to do is to create an account. There is a free account and there is the premium account. The good news is, even free account members are given almost the same privileges.

With your free account, you can then publish your content. Twelve different content types are accepted, including .pdf files, PowerPoint files, podcasts, text, and more through the What You See Is What You Get editor.

With your content, a unique and advertisement free RSS file is created for specifically you and unique to your company. This RSS feed is very important to have your content spread on the internet.

You can then track your statistics and detailed reporting on unique views, page views and clicks. The good news is, all these are free.

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