The London Olympics is less than two months away and enterprising folks are already searching for ways to make a quick buck from it. As you know, the Olympics is when people would really spend money on, from travelling to accommodation to food and souvenirs. The brand is so strong everyone could identify with it. 

One of the first people who are making money are the relay runners. They are already putting up their torches and apparel online, like eBay. I didn't know that they get to keep their torches. No wonder people volunteer to run. HAHA... jokes aside, if it was held in my hometown, I too would want to be associated with it. It would be great to be part of it but not to make some extra money!